EOCI Leverages InEvent for Its Recurring Events

Discover how InEvent assists EOCI Pharmacomm to generate revenue from their sponsors, consistently.

About

EOCI Pharmacomm is a full-service medical education agency based in Montréal, Canada. Their talented CME professionals are experts in program strategy, content development, instructional design, event management, and digital media.

Challenges

Before the outbreak of the pandemic and the swift pivot to virtual events, EOCI Pharmacomm had its custom-made virtual platform. They sought to go beyond their usual strategy by opting for a platform where their attendees could watch the sessions live and on-demand.

Additionally, they needed a fitting substitute for networking at in-person events because they run a series of accredited medical programs which demand high interactivity and professionalism in presentation. While exploring solutions, they found Zoom Webinar but realized it lacked an all-in-one solution for engagement, data presentation, and professional broadcast streaming.

Outcome

Initially skeptical, EOCI Pharmacomm found that with InEvent, every attendee had a seamless experience. They were impressed by the level of support and flexibility InEvent offered, which allowed them to manipulate and customize the platform to meet their needs.

Craig expressed enthusiasm for the Live Studio, as it provides real-time content editing and adds professionalism. EOCI Pharmacomm has also invested time in preparing their team to ensure they maximize the platform's features for their events.

Solutions

EOCI Pharmacomm is entirely satisfied with its choice of audio-video platform. Leveraging sponsor booths, email communication, and speed networking has stimulated regular attendance and sponsorship of their events.

Networking is crucial to EOCI Pharmacomm's events. They describe the Speed Networking feature as a professional substitute for in-person networking, addressing the loss of this aspect during the pandemic.

"Everything we need is all in one space, including easy email communication with the attendees from the platform. Initially, we communicated outside of Zoom because it doesn't have that feature. We generate revenue from our sponsors, and they have been pleased with all our events, leading them to sponsor more. Customizations allow branding for each event, making them look professional and unique."
Craig Ward - Digital Media Specialist